christina's blog

Message From BlueWing’s Executive Management Team

The unprecedented spread of Coronavirus (COVID-19) in our country has us facing new realities of working from home, screen communications and social distancing. Businesses in every vertical are facing difficult challenges.

Take Your Direct Mail Strategy Beyond Postcards

Technology is changing the face of direct mail

In years past, you’d wait anxiously on the front porch, peeking around the corner for that familiar white and blue truck. Getting the mail used to be full of suspense, before the introduction of Informed Delivery, tracking numbers, and smartphones. These tools now make it easier than ever to locate your long-awaited package or see your mail before even putting a hand in the mailbox.

Why Claiming your Google My Business Short Name is Important

A Google My Business profile is one of the most important listings your business can have on the Internet. It is essentially your business's listing on Google and includes basic information such as your company's contact information, address, hours of operation and other details.

Why is Voice Search Engine Optimization Important to your Business' Success?

 

New Voice Search Technology

With the possibilities voice technology is virtually endless. One thing is clear: voice search is changing the way we do business and the way consumers shop. In only a few short words or phrases, users can find what they want through several devices that support this feature. 

So, what does that mean for your HVAC business? To simply put it, a huge return on investment if it's done correctly.

Q2 Digital Marketing Tips

Helpful Marketing Tips

At BlueWing HVAC, we want to help our customers market their company in the best way possible, and that’s why we put together these marketing tips. No matter your goals, these tips can help you be successful in Q2 and beyond.

How Online Reviews Affect Your Business

 

Online Reviews Boost Reptatuion

When searching for a new service or product, people turn to the internet. Your online reputation will precede you - 74% of people will select an HVAC business based on their reputation. It is important to pay attention to what is written and said about your business on places like Google, Facebook, and more. Here are a few reasons why you should mind your reputation.

Social Media Tips

Social Media Drives Engagement

Millions of people use social media every day. Not only is it a good way to market to your customers, but it helps you engage with them in a more personal way. Whether you’re just starting to use social media or have yet to use it to its full potential, we’ve put together these tips to help.

Reach Vs Frequency

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