Blog

Maximizing Your Multichannel Advantage

Dec 01, 2017

So you’re using social media, email marketing, and direct mail to reach out to your customers. But are you using these channels to their maximum advantage? If you’re wondering how to make multichannel marketing work for you, keep... Read More

by:

christina

BlueWing HVAC SURGE Newsletter - Vol 11

Nov 15, 2017

Your 2018 Marketing Strategy

According to SailThru, 72% of people say they prefer to connect with brands in a multi-channel manner. Reaching your customers through multiple platforms is essential to customer engagement and retention. Here are some... Read More

by:

christina

Email Behavior – Anticipate Your Customers in 2018

Nov 14, 2017

Have your email marketing campaigns returned unremarkable results?  Are you constantly testing subject lines and email layouts without much luck? If so, you’re not alone. According to Ascend2, 54% of marketers are making their em... Read More

by:

christina

Goal Setting and Budget Planning

Nov 03, 2017

“When you fail to plan, you plan to fail.” Sir Winston Churchill

2018 is now less than two months away, and the time has come to start planning for the new year. We’ve put together a few tips to guide you through the plann... Read More

by:

christina

Website Development Using the Latest Trends

Oct 23, 2017

If you last updated your website during the age of dial up, it’s time to give your website a facelift. According to Adobe, 38% of consumers stop engaging with a website if the layout is unattractive. Having a well-developed websi... Read More

by:

christina

How to Increase Customer Loyalty With Social Media

Oct 16, 2017

A study conducted by the Pew Research Center found that 70% of people log in to Facebook every day. There’s no doubt that social media plays a significant part in our society. When it first launched in 2004, Facebook was meant as... Read More

by:

christina

Web Design Strategies For HVAC Companies

Oct 09, 2017

In this day and age, having a website is imperative to your businesses success. But, it’s not enough to just have a website; your website must be eye-catching and easy to navigate. Since your website is often your customers first... Read More

by:

christina

3 Rules to Follow for Direct Mail

Oct 06, 2017

Ancient? Inefficient? Costly? This might be what you think of when it comes to direct mail along with words like hassle, clutter and spam. But the reality is, when executed properly, direct mail is a great way to convert potentia... Read More

by:

christina

How To Budget For PPC Advertising

Sep 20, 2017

While some companies have millions of dollars to spend on their Pay-Per-Click (PPC) campaigns, most businesses must operate with a strict budget in mind. Since ad costs fluctuate, how do you know of you’ve budgeted enough for you... Read More

by:

christina

Why Your HVAC Website Needs Quality Content

Sep 15, 2017

Having an online presence is essential to having a successful business. In order to stand out in your local market, your website must be easy to navigate and feature relevant, keyword-dense content. While you may think online con... Read More

by:

christina

Pages

  • Improve Your Visibility
  • Gain More Customers
  •   Maximize Your Sales and ROI